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Monthly Archives: June 2018

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Mobilizing ≠ Organizing

Posted on by kevin

Mobilizing isn’t the same as organizing. From  Marshall Ganz: “I want to make a distinction here between mobilizing and organizing. Mobilizing is getting people to sign the petition, show up at that rally, or click the mouse. Often that’s a tactic …

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Successful Organizing

Posted on by kevin

For any type of work, defining how to measure success is a critical undertaking. Clarity around success metrics helps us make decisions big and small. Yet defining success is especially tricky if your work involves organizing people towards a common …

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Communities and Structure

Posted on by kevin

My former boss Jerri, once said: “A community isn’t a community unless it’s organizing itself.” Structure like guidelines, hierarchy, roles, and expectations can help a group of people effectively organize and operate. But too much structure can be stifling. Too …

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How to Keep Track of Your Community

Posted on by kevin

Today I wrote about what data to monitor as you or your organization work to cultivate a community. The most important thing is to pay attention to who keeps showing up. Observing how many people regularly participate, discovering who they …

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Building Blocks

Posted on by kevin

A few years ago, I was introduced to house dance—a dance style that originated in Chicago and New York clubs during the 70s and 80s. I’d seen the movements before but it took awhile to match the dance with its …

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You Can’t Fake the Funk

Posted on by kevin

I thought about Austin‘s quote today while I drafted a short section for the book I’m working on with Bailey and Kai. Here’s an excerpt from Monday’s stab at a chapter entitled “You Can’t Fake the Funk.“ (Thanks Sharon for saying …

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Brevity Through Structure

Posted on by kevin

Ten years ago, I participated in my first facilitated workshop. Our facilitator Helene kicked off with how to write on post-its: “Use the thick sharpie. That way you can’t write too much.” Communicating with brevity is a challenge. But when …

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Why Why Why Why Why

Posted on by kevin

Early in the 20th century, Sakichi Toyoda of the Toyota Motor Corporation developed the 5 Whys Technique to determine the root cause of a problem. Taiichi Ohno, a pioneer of the Toyota Production Systems, described the 5 Whys succinctly: “Ask …

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How Communities Start

Posted on by kevin

You care about something—an interest, activity, cause, profession, person, place, product, or some part of who you are.     And you have a hunch: there are others who care about the same thing.     So you do something …

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Plant a Flag

Posted on by kevin

Last week, I spoke with a fellow Cal grad about how to kickstart a community she’s working on. We discussed strategies for getting the attention of the specific group of people she aims to serve. Even with good intentions, it …

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